College of Business - Lamar University

Mary Eger

Courses Taught/Developed

Principles of Marketing
Consumer Buying Behavior
Business Communications

Research Interests

Selected Publications

Health Marketing Quarterly - Volume 19, Number 2; "Physicians’ Adoption of Information Technology: A Consumer Behavior Approach"

Degree Plans

Human Resources
Management
Marketing

Faculty

Soumava Bandyopadhyay
Mary Eger
Kathy Fraccastoro
Lynn Godkin
George Kenyon
Bradley Mayer
Vivek Natarajan
K. C. Sen
Enrique Venta
Russ Waddill