Selected Publications
Yelkur, Rama, Chakrabarty, Subhra, & Bandyopadhyay, Soumava-Ethnocentrism and Buying Intentions: Does Economic Development Matter?-Marketing Management Journal, Forthcoming, 2006
Bandyopadhyay, Soumava--Interfirm Influence Strategies within Distribution Channels in the Emerging Indian Market--Advances in Competitive Research-21 (1), 1-9, 2004
Bandyopadhyay, Soumava, Yelkur, Rama, da Costa, Maria & Coelho, Francisco--Product Country-of-Origin: Perceptions of Portuguese Consumers--Revista Portuguesa de Marketing--6 (12), 47-53, 2002
Bandyopadhyay, Soumava--Competitive Strategies for Internet Marketers in Emerging Markets--Competitiveness Review--11 (2), 16-24, 2001
Bandyopadhyay, Soumava--Competitiveness of Foreign Products as Perceived by Consumers in the Emerging Indian Market--Competitiveness Review--11 (2), 16-24, 2001
Bandyopadhyay, Soumava--How to Be a Successful Digital Marketer--Thunderbird International Business Review--43 (4), 581-588, 2001
Bandyopadhyay, Soumava--Product Country-of-Origin Perceptions Among Consumers in India--Journal of Marketing Management--9 (1), 32-45, 1999-
Bandyopadhyay, Soumava & Robicheaux, Robert A--A Cross-Cultural Study of Influence Strategies and Satisfaction in Marketing Channels--Journal of Marketing Communications--4 (4), 191-205, 1998
Bandyopadhyay, Soumava & Robicheaux, Robert A.--Dealer Satisfaction through Relationship Marketing Across Cultures--Journal of Marketing Channels--6 (2), 35-55, 1997
Robicheaux, Robert A. & Bandyopadhyay, Soumava--Working with Dealers in India--Journal of Managerial Issues--7 (4), 379-402, 1995
Bandyopadhyay, Soumava, Robicheaux, Robert A. & Hill, John S.--Cross-Cultural Differences in Intrachannel Communications--Journal of International Marketing--2 (3), 83-100, 1994
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